Children’s Product Safety Organization, Kids In Danger, Commemorates 25th Anniversary

KID was founded after the death of Danny Keysar from poorly-designed, recalled portable crib in 1998, leading to monumental child safety protections. 

For immediate release

June 8, 2023

Contact: Nancy Cowles, KID;; (312) 218-5593

CHICAGO, IL – Kids In Danger (KID), a Chicago-based nonprofit was incorporated on June 9, 1998, after the tragic death of 16-month old Danny Keysar. Danny died when a portable crib collapsed around his neck in his Chicago childcare home. Although the portable crib had been recalled five years earlier, word of its danger had not reached Danny’s parents, caregiver, or a state inspector who visited the home just eight days before Danny’s death. At least 19 children have been killed by these types of cribs.

Danny’s parents, Linda Ginzel and Boaz Keysar, realized that the product safety system was immensely flawed since children’s products could be put on the market without proper safety testing. They founded KID to push for strong safety regulations both at the state and national levels and to give parents and caregivers the information they needed to keep their children safe.

“We do the work of KID in Danny’s loving memory,” said Linda Ginzel, KID co-founder. “He was a great kid and we miss him more each day.”

Among KID’s victories over the past 25 years is the landmark Consumer Product Safety Improvement Act (CPSIA) of 2008, including Danny’s Law. This law requires strong standards for infant and toddler nursery products, bans lead and other harmful substances, and mandates independent testing for children’s products. More recently, KID helped pass the Safe Sleep for Babies Act, STURDY Act, and Reese’s Law in Congress which will protect children from unsafe sleep products, dresser tip-overs, and button and coin cell battery ingestion. View a timeline of KID’s victories and milestones over the past 25 years, and watch a brief video about KID’s history.

“As they grieved their son 25 years ago, Linda and Boaz knew they must act to keep other families from suffering as theirs was,” stated Nancy Cowles, executive director of KID since 2001. “Our children and grandchildren are safer today because of their actions – we’ll never know how many lives their decision 25 years ago has saved.”

KID also works with many – too many – other families whose children have been injured or killed in dangerous products. Together with these families and other consumer organizations, KID’s impact continues today.

KID commemorated its 25th anniversary and the memory of Danny Keysar at its annual event, the KID Best Friends Night, on May 23, 2023, in Chicago. The City of Chicago passed a resolution congratulating KID on its 25th anniversary, and U.S. Rep. Jan Schakowsky also passed an extension of remarks in Congress doing the same.

Parents and caregivers can sign up for KID’s monthly alerts which includes product safety news and a digest of all the children’s products recalled that month, in both English and Spanish.

Kids In Danger (KID) is a nonprofit organization dedicated to protecting children by fighting for product safety. Our mission is to save lives by enhancing transparency and accountability through safer product development, better education, and stronger advocacy for children.